June 07, 2017 / Yarden Leshem

Infographic: 127 Facts And Stats About Video Marketing

The guys over at websitebuilder.org.uk have done a great job in finding, mapping, and presenting 127 important facts and stats about video marketing. If we're being completely honest here, some of them we're new even for us :)

The main conclusion after going through all 127 facts is that, as you know by now, video is not just a phenomena but a way of life when it comes to digital marketing. Here are some of the coolest video marketing stats you can find in the the infographics below:

1) 100 millions hours of video are watched on Facebook daily

2) Video ads CTRs are 18 times more than html5 ad banners

3) Shorter videos, 30 secs, get 89% higher conversions

4) 74% of consumer are more likely to buy after watching a product video

5) 90% of marketers use Facebook and YouTube for video marketing

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See the original infographics here.

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Yarden Leshem

VP Marketing @ Showbox Yarden is happiest when traveling, preferably to random, distant locations around the world, exploring culture through art and culinary. She loves writing about current trends in advertising, social media and content marketing and enjoys watching awesome videos creating by the Showbox community.

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Showbox.com is a cloud-based video creation platform that enables Brands, Online Marketplaces and Websites to provide their communities with fully controlled, easy-to-use, video creation tools, ensuring high quality results.

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